LinkedIn & B2B Marketing Consultancy

Better connections.
Bigger opportunities.

We help businesses strengthen their presence on LinkedIn, connect with decision-makers and develop valuable commercial relationships. Strategic content, precise prospecting and thoughtful outreach — built to work together.

Bournemouth, UK · Working with businesses across the UK and internationally

Why LinkedIn matters

Reach the people
who can open doors.

A commercial opportunity starts with a person. LinkedIn helps you research target businesses, identify relevant people and start a conversation with a clear purpose.

Your profile and content give prospective buyers a way to understand your business before you approach them. Show what you do, the work you deliver and why you are worth speaking to.

Then focus on the right audience. Use LinkedIn search and Sales Navigator to research people by role, company and location, with additional filters such as seniority and company size in Sales Navigator.

Who would you like to reach? ↗
People you could target

Property & facilities

Facilities managers, property managers and estates teams.

Explore maintenance, repairs and supplier relationships.

Construction & development

Contracts managers, commercial managers and procurement teams.

Introduce your business for project and subcontracting opportunities.

Hospitality & venues

Hotel general managers, operations directors and venue owners.

Discuss products, services, corporate events and partnerships.

Retail & corporate

Retail buyers, category managers, HR teams and business owners.

Research routes into product supply, staff benefits and commercial partnerships.
Who can you connect with or message?

Research people whose role and organisation are relevant to your business, then send a considered invitation to connect. Once you are connected, you can message them directly.

InMail can let you contact people outside your connections, subject to your subscription, available credits and the recipient’s settings. Access creates an opportunity to start a conversation; it does not guarantee a reply.

For trades & service businesses

Your next commercial contract
could start on LinkedIn.

Run a drainage, roofing, plumbing, electrical or maintenance business? Introduce your services to the people responsible for commercial properties, projects and supplier relationships.

Build a route beyond one-off call-outs.

Think property portfolios, hotel groups, business parks and construction projects. The aim is to build relationships that could lead to planned maintenance, project work and repeat commercial enquiries.

We help you present your experience, research suitable companies and approach relevant contacts with a clear reason to talk. Your services, coverage and credentials shape who we target.

Explore commercial opportunities ↗
What could this look like?
Drainage services
Facilities and property managers: discuss reactive cover, drainage surveys and planned maintenance.
Roofing contractors
Property managers and main contractors: introduce roof inspections, repairs and project capabilities.
Electrical, plumbing & maintenance
Estates and operations teams: explore servicing requirements, refurbishments and ongoing supplier work.

Illustrative opportunities. Winning work still depends on the fit, your capabilities and the buyer’s procurement requirements.

Our approach

Content. Connect. Message.

A practical LinkedIn framework: build trust before outreach, identify the right people, then start conversations worth having.

01 / CONTENT

Make credibility visible.

Clear profile positioning, credible LinkedIn content and a consistent professional presence that tells prospective buyers why they should engage.

02 / CONNECT

Find the right people.

Define your ideal customers, research target organisations and use LinkedIn Sales Navigator to reach relevant decision-makers.

03 / MESSAGE

Start better conversations.

Develop personalised connection and follow-up messages built around business relevance, not generic scripts or hard selling.

What we do

LinkedIn expertise with
a commercial focus.

POSITIONING

LinkedIn strategy

Profile development, audience positioning, content planning and personal brand building.

PROSPECTING

B2B marketing

Ideal customer profiling, company research, Sales Navigator and targeted campaigns.

OPPORTUNITIES

Commercial outreach

Buyer introductions, retail approaches, partnership development and structured follow-up.

Selected experience

Beyond impressions and followers.

The work is about getting in front of the right commercial decision-makers. These examples illustrate the breadth of experience behind 175 Social.

Founder experience

NOMA Padel

Building a padel brand with a route from online sales into physical retail. NOMA products have been placed in more than ten locations — practical first-hand experience of retail pitching, merchandising and buyer conversations.

Retail & distribution

National retail opportunities

Experience supporting product businesses with outreach to buyers and commercial discussions across retail, hospitality and marketplaces. Work has involved sectors ranging from sports and lifestyle products to consumer goods. A buyer approach is not represented here as a confirmed listing.

B2B & specialist markets

Complex commercial deals

Experience working on larger B2B opportunities, including specialist and defence-related sectors where clear positioning, credible introductions and decision-maker access matter. Client and transaction details are intentionally kept confidential.

LinkedIn mentoring

Founder and business-owner support

B2B mentoring and outreach experience supporting founders pursuing buyers across sectors including retail, hospitality, trade supply and specialist procurement.

Case studies describe different roles and stages of commercial development. Outcomes, introductions and ongoing opportunities are not interchangeable; detailed examples can be discussed where disclosure is permitted.

About 175 Social

A commercial approach.
A clear reason to connect.

Credibility. Relevance.
Consistent follow-up.

Discuss your business ↗

175 Social is a LinkedIn and B2B marketing consultancy helping businesses strengthen their presence, reach relevant decision-makers and develop commercial relationships.

We combine profile positioning and content with target-company research and thoughtful outreach. Every part of the work should help a prospective buyer understand what you do and why a conversation could be useful.

From trades and service businesses exploring commercial work to product brands approaching retail and hospitality buyers, we build the approach around your market, capabilities and goals.

Based in Bournemouth, working across the UK and internationally.

Start a conversation

Who would you like to do business with?

Tell us a little about your business and the customers you're trying to reach. We'll explore where LinkedIn and B2B marketing could help.

Email us directly at info@175social.com.

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